About Us | Be-Oxi

A Tribute to Love, Legacy, and Timeless Beauty

Be-Oxi is more than just a jewellery brand — it’s a dream born from love and remembrance.
Founded by Sashwata Biswas, Be-Oxi is a heartfelt tribute to his beloved mother, whose grace, strength, and timeless beauty continue to inspire every design.

Through this brand, her memory lives on — shining brightly in every crafted piece, every sparkle, and every smile that Be-Oxi brings to its customers.


Our Story

Be-Oxi was founded with a mission to blend traditional craftsmanship with modern elegance, creating jewellery that tells stories — stories of love, culture, and legacy.
What started as a tribute has grown into one of India’s leading fashion jewellery brands, manufacturing premium-quality jewellery and shipping worldwide.

Every piece we create is a symbol of dedication — crafted with care, love, and artistry, keeping alive the essence of the woman who inspired it all.


Our Exclusive Collections

  1. Natural Pearl & Mother of Pearl Jewellery – Gentle elegance inspired by purity and calm.

  2. Kundan & Polki Jewellery – The royal charm of India’s timeless tradition.

  3. Gold Dust Jewellery – Modern glamour with golden brilliance.

  4. South Indian Jewellery – Inspired by classical temple art and heritage.

  5. AD & CZ Jewellery – Dazzling stones for modern sophistication.

  6. Anti-Tarnish Jewellery – Long-lasting shine for everlasting memories.

  7. German Silver Jewellery – Bold, artistic, and handcrafted with passion.

  8. Other Exclusive Designs – Fusion of creativity and culture.

  9. Handcrafted Products – Made by skilled artisans with heart and precision.


What Makes Be-Oxi Unique

  • 💎 A Brand with a Soul – Every design carries love, memory, and meaning.

  • 🇮🇳 100% Made in India – Designed and manufactured with pride.

  • 🌍 B2B, D2C & Export Ready – Supplying across India and worldwide.

  • World-Class Quality – Crafted with precision and care.

  • 💖 Affordable Luxury – Beauty made accessible to everyone.


Our Mission

Our mission is to provide beautiful, high-quality jewellery at low cost so that every customer can experience the joy of elegance without compromise.
We aim to make affordable fashion jewellery that connects hearts, tells stories, and keeps memories alive — inspired by love and craftsmanship.


Our Vision

To make Be-Oxi a global name in handcrafted fashion jewellery, symbolizing emotion, quality, and timeless Indian artistry.


A Message from the Founder

“Be-Oxi is my way of keeping my mother’s memory alive.
Every sparkle in our jewellery reminds me of her kindness, strength, and endless love.
Through Be-Oxi, I want to share that light with the world — by offering elegant, low-cost jewellery that everyone can enjoy.”

Sashwata Biswas, Founder, Be-Oxi


Be-Oxi – Where Tradition Meets Love, and Every Jewel Tells a Story.